开个学习贴,记录学习之路,拜思练背联

Lauren regularly films Instagram stories from inside the fitting rooms at Target, Walmart, Old Navy, Aerie, H&M, and Ann Taylor Loft, affordable brands with storefronts across America’s cities and suburbs.
楼主 野生动物不开心  发布于 2019-11-19 21:04:08 +0800 CST  
劳伦定期发布Instagram Stories,这些视频拍自各大商场的试衣间:Target, 沃尔玛, Old Navy, Aerie, H&M以及Ann Taylor Loft。这些都是平价品牌,在美国各地城郊都有门店。
楼主 野生动物不开心  发布于 2019-11-19 21:04:23 +0800 CST  
She wears the clothes viewers have only seen laid flat online or displayed on the body of a professional model and then gives her honest opinion.
楼主 野生动物不开心  发布于 2019-11-19 21:04:37 +0800 CST  
浏览者通常都只能在网上看到平摆着的衣服或者模特穿衣展示的图片,劳伦穿着这些衣服,然后诚实地给出看法。
楼主 野生动物不开心  发布于 2019-11-19 21:04:49 +0800 CST  
Her followers know her exact height, shape, and measurements — 5’7” and a half with a short torso and size 29 jeans — which they then use to judge whether a product will fit their own bodies and ask questions about fit.
楼主 野生动物不开心  发布于 2019-11-19 21:05:24 +0800 CST  
她的关注者知道她确切的身高、体型和尺码--身高5’75英尺(约172厘米),上身较短,穿29码牛仔裤。他们用这些数据来判断一件服装是否合身,并且问相关的问题。
楼主 野生动物不开心  发布于 2019-11-19 21:05:35 +0800 CST  
Instagram fashion influencers, to draw on the most popular stereotypes, have traditionally been peddlers of envy and aspiration among their followers, known for posting expensive clothing worn on even more expensive vacations in the hopes that offering a glimpse into the lifestyle of the 1 percent will attract eyeballs and likes.
楼主 野生动物不开心  发布于 2019-11-19 21:06:12 +0800 CST  
按照流行的刻板印象,Instagram上的时尚达人通常是嫉妒和抱负的贩售者,广为人知地把更为奢侈的假期中穿的昂贵衣物发到网上,希望能让大家了解财富顶端1%的人的生活方式,这能吸引眼球,带来赞。
楼主 野生动物不开心  发布于 2019-11-19 21:06:25 +0800 CST  
It does! But among their peers are a different class of clothing influencers: those who meet their audience where they are, whose relatability and, crucially, their financial sensibility are what makes them worth following.
楼主 野生动物不开心  发布于 2019-11-19 21:06:43 +0800 CST  
确实是这样!但在他们的同龄人中有一个不同的服装达人阶级:那些人能满足他们那个阶层人的需求。他们的相关性,以及非常重要的是,他们的经济敏感度让他们值得关注。
楼主 野生动物不开心  发布于 2019-11-19 21:06:56 +0800 CST  
In doing so, these influencers become something like self-appointed ambassadors for ordinary brands — Nordstrom, Sephora, Zara — brands that certainly don’t need anyone to tell people to shop there, but whose barrage of products arguably require a trustworthy curator.
楼主 野生动物不开心  发布于 2019-11-19 21:07:09 +0800 CST  
通过这么做,这些达人成为类似平民品牌的自我任命的大使--Nordstrom, Sephora, Zara。这些品牌当然无需任何人宣传,但是对这些品牌的产品的批评按理需要一个值得信赖的负责人。
楼主 野生动物不开心  发布于 2019-11-19 21:07:20 +0800 CST  
On Thursday noon, actress Jiang Yiyan issued a statement on weibo, which was reposted over 3,500 times within two hours.
楼主 野生动物不开心  发布于 2019-11-22 12:33:30 +0800 CST  
周四下午,江一燕发布微博,上来就先道歉了。这条微博两小时内转发数就超过了3500次。

楼主 野生动物不开心  发布于 2019-11-22 12:34:07 +0800 CST  
The whole incident started on Oct 22, when Jiang posted a group of photos via weibo, saying that she and the design team of her villa had received the annual US-based Architecture Masterprize (AMP). She thanked her team in the weibo and said that it was her first time participating in architectural design.
楼主 野生动物不开心  发布于 2019-11-22 12:35:49 +0800 CST  
10月22日,江一燕在微博上发了一组照片,显示她和她的团队获得了美国建筑大师奖。她感谢团队,并且称这是自己第一次参与设计,跨界建筑。
楼主 野生动物不开心  发布于 2019-11-22 12:36:04 +0800 CST  
That ignited a fervent debate, with many people asking how much effort Jiang had actually invested in the process. Some questioned whether it was fair to the professional architectural design teams, because in general situations, she is the first party and owner of the building.
楼主 野生动物不开心  发布于 2019-11-22 12:37:28 +0800 CST  
这一事件激发了网友们热烈讨论,很多人质疑江一燕在整个过程中到底做出了多少贡献。也有人质疑江一燕获奖对于整个团队是否公平,因为其角色实际上是“甲方”,是这座建筑的业主。
楼主 野生动物不开心  发布于 2019-11-22 12:38:42 +0800 CST  
Some also dug into US sources, saying that the AMP is not a "Nobel Prize for architecture" as some media outlets boasted, but just one of the dozens or even hundreds of commercial prizes given every year to beautiful, well-designed villas.
楼主 野生动物不开心  发布于 2019-11-22 12:40:26 +0800 CST  
也有网友深挖后发现,这一奖项并不像有些媒体渲染的那样高大上,并非所谓“建筑界的诺贝尔奖”,只是每年数以百计的商业奖项之一,奖励那些设计好看的漂亮别墅。
楼主 野生动物不开心  发布于 2019-11-22 12:40:44 +0800 CST  

楼主:野生动物不开心

字数:36772

发表时间:2019-10-20 18:42:24 +0800 CST

更新时间:2019-11-27 20:25:38 +0800 CST

评论数:297条评论

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